The term channel richness refers to:
A)The depth of information and research
B)How expensive it is to use that channel
C)The amount of information a channel can carry
D)A high risk of miscommunication

Question

The term channel richness refers to:
A)The depth of information and research ​
B)How expensive it is to use that channel
C)The amount of information a channel can carry
D)​A high risk of miscommunication

Quizplus · Accepted Answer

Channel richness refers to the amount of information a channel can carry. This means that a channel with high richness can carry more information and enable more interaction, while a channel with low richness can only carry limited information and allow for less interaction.

The Term Channel Richness Refers To