Marketing of a product using unconventional means is called _____.
A) guerrilla marketing
B) nonconventional marketing
C) undercover marketing
D) secondary marketing
E) evasive marketing

Question

Quizplus · Accepted Answer

Guerrilla marketing refers to using unconventional and creative marketing strategies to promote a product, often with low costs and high impact. This includes tactics such as flash mobs, guerrilla PR stunts, and viral marketing campaigns.

Marketing of a Product Using Unconventional Means Is Called _____