Cognition refers to the process by which the human brain assembles the sensory evidence into something recognizable.
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Q1: Perception refers to a change in behavior
Q2: Comprehension refers to a consumer's awareness and
Q14: Learning can occur without even trying.
Q15: Contrast occurs when a stimulus does not
Q16: Depending on the extent to which a
Q18: The first stage of the perceptual process
Q21: With reactive learning, consumers simply sense and
Q22: Subliminal stimuli are below the cognitive threshold
Q23: Voluntary memory occurs when a person is
Q24: Hans searched the Internet, talked to friends,
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