If a company's objective is to undersell a major competitor, what will the characteristics of their products' prices be?
A) They will stay the same.
B) They will be high.
C) They will be outdated.
D) They will change frequently.

Question

Quizplus · Accepted Answer

In order to undersell a major competitor, a company would likely need to have lower prices. To achieve this, they may need to change their prices frequently to stay competitive and potentially offer discounts or promotions to attract customers away from the competitor.

If a Company's Objective Is to Undersell a Major Competitor