In survey research, what is a sampling frame?
A) It is a final list of individuals who will actually take part in the study.
B) It is a list from which the sample is selected.
C) It is a population to which the results will be generalized.
D) It is a list of individuals who will not take part in the study.

Question

Quizplus · Accepted Answer

A sampling frame is a list from which the sample is selected. It is a list of individuals or units that make up the population from which the sample will be drawn. This list could be a physical list, a database, a telephone directory, or any other list that includes the target population.

In Survey Research, What Is a Sampling Frame