The consumer's main source of product information is
A) testimonials of other customers.
B) billboards.
C) word of mouth.
D) the label and package.

Question

Quizplus · Accepted Answer

The label and package of a product provide important information such as ingredients, nutritional content, usage instructions, and potential hazards. This information is required by law to be displayed clearly on the package, and it is often the first source of information that consumers refer to when making purchasing decisions. While testimonials, billboards, and word of mouth can also influence consumers, they are not as reliable or informative as the label and package.

The Consumer's Main Source of Product Information Is