In terms of generating leads for personal selling, the best referrals are from:
A) channel members
B) vendors
C) other salespeople
D) current customers

Question

Quizplus · Accepted Answer

Current customers are the best source of referrals because they have first-hand experience with the product or service and can provide a testimonial. They also may have connections that could benefit from the product or service, and they are more likely to trust and value the recommendation from someone they know and have worked with before.

In Terms of Generating Leads for Personal Selling, the Best