Geodemographic segmentation is a combination of census data with psychographic information.

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Geodemographic segmentation is a process of segmenting the population based on a combination of geographic, demographic, and psychographic data. It involves using data from a range of sources including census data, lifestyle surveys, and consumer data to create a detailed profile of potential customers. This information can then be used to develop targeted marketing campaigns that are tailored to the needs and interests of different segments of the population.

Geodemographic Segmentation Is a Combination of Census Data with Psychographic