Knowing that customers who sort by highest rating on the Petco Web site stay longer,spend more,and return less is probably a result of applying
A)compiled lists.
B)recency-frequency-monetary analysis.
C)lifetime value analysis.
D)campaign management.

Question

Quizplus · Accepted Answer

Recency-frequency-monetary analysis determines which customers have bought recently,bought frequently,or spent a certain amount of money.

Knowing That Customers Who Sort by Highest Rating on the Petco