Jayson and Linnea really want to have children, but they struggle with infertility. Although they are highly motivated to have children on their own, their inability to reproduce prevents them from accomplishing their goal. This example best illustrates which of the following concepts from the theory of planned behavior?
A) Normative beliefs
B) Control beliefs
C) Attitudes toward a behavior
D) Intentions
E) Perceived behavioral control

Question

Quizplus · Accepted Answer

Perceived behavioral control refers to an individual's perception of the ease or difficulty of performing the behavior of interest. In this case, Jayson and Linnea's struggle with infertility directly impacts their perceived control over the ability to have children, making it a clear example of perceived behavioral control within the theory of planned behavior.

Jayson and Linnea Really Want to Have Children, but They