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Zelda Wants to Construct a Scale That Is Able to Assess

Question 3

Multiple Choice

Zelda wants to construct a scale that is able to assess the extremity of people's attitudes toward great white sharks, but her available survey space is limited, so she decided to stick with dichotomous (yes/no) questions. Furthermore, she constructed the items so that each item in the survey was progressively more extreme than the previous (although these items would then be counterbalanced) , and respondents would select the one item that best reflects their attitude toward great white sharks. The type of scale Zelda created is most likely a:


A) Likert scale
B) semantic differential scale
C) Guttman scale
D) Thurstone scale

Correct Answer:

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