One way of assessing the structure of the adventure travel industry is to apply Porter's five forces model.

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Porter's five forces model is a widely used tool for analyzing the structure of an industry, including the adventure travel industry. The model examines the bargaining power of suppliers, the bargaining power of buyers, the threat of new entrants, the threat of substitute products or services, and the intensity of competitive rivalry. By applying this model, companies in the adventure travel industry can gain insights into the competitive dynamics of the sector and identify strategies for improving their position.

One Way of Assessing the Structure of the Adventure Travel