Today's most successful companies are including _____ directly in the product and service development process.
A) employees
B) internal buyers
C) competitors
D) customers
E) all of these

Question

Quizplus · Accepted Answer

Including customers directly in the product and service development process can provide valuable insights and ensure that the final product meets customer needs and preferences. While incorporating employees and internal buyers can also be useful, competitors would not typically be included in the development process. Therefore, the best choice is D, customers.

Today's Most Successful Companies Are Including _____ Directly in the Product