Even though some practitioners come from backgrounds in business management, accounting or finance, ________ is very much a public relations function.
A) Securities Relations
B) Financial Relations
C) Investor Relations
D) SEC Relations

Question

Quizplus · Accepted Answer

Investor Relations (IR) combines finance, communication, and marketing to control the flow of information between a company, its investors, and its stakeholders. It is a strategic management responsibility that integrates finance, communication, marketing, and securities law compliance to enable the most effective two-way communication between a company, the financial community, and other constituencies, which ultimately contributes to a company's securities achieving fair valuation. Unlike the other options, Investor Relations is directly focused on managing relationships with the investors of a company, making it a key public relations function.

Even Though Some Practitioners Come from Backgrounds in Business Management