Viewers learn novel responses through simple observation of those responses. Whether the response is inhibited or disinhibited however, is a function of the _____.
A) behavioral hierarchy
B) amount of peer pressure
C) valence of the vicarious reinforcement
D) degree of social learning

Question

Quizplus · Accepted Answer

The valence of the vicarious reinforcement determines whether a response observed by viewers is inhibited or disinhibited. This means that if the observed behavior is rewarded (positive reinforcement), viewers are more likely to imitate it, whereas if it is punished (negative reinforcement), they are less likely to do so.

Viewers Learn Novel Responses Through Simple Observation of Those Responses