Typical groupings (segments) that might be designated using the geographic method of segmentation might be density, climate, or city/metro size.

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Geographic segmentation is based on dividing a market into different geographical units such as nations, regions, states, counties, cities, or neighborhoods. The typical groupings that might be designated using this method include density, climate, or city/metro size.

Typical Groupings (Segments) That Might Be Designated Using the Geographic