HP has worked for many years to design products that are easier to recycle. Which buyphase of the buying process are they focus on?
A) problem recognition
B) general-need description
C) order-routine specification
D) performance review
E) proposal solicitation

Question

Quizplus · Accepted Answer

HP is focusing on the general-need description phase of the buying process, where the customer identifies the specific features they require in a product. By designing products that are easier to recycle, HP is targeting a specific need of customers who want to be environmentally responsible.

HP Has Worked for Many Years to Design Products That