A major limitation to utilizing a high price in the "Go-for-It "strategy is that it is the quickest way to encourage competitive entry.

Name: A major limitation to utilizing a high price in the "Go-for-It "strategy is that it is the quickest way to encourage competitive entry.
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Question

Quizplus · Accepted Answer

A high price can attract competitors to enter the market, as they may see an opportunity to offer similar products at a lower price, thus capturing market share.

A Major Limitation to Utilizing a High Price in the "Go-For-It