Pull strategies have been found to be ineffective in affecting physician prescribing behavior.

Name: Pull strategies have been found to be ineffective in affecting physician prescribing behavior.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Pull strategies, such as direct-to-consumer advertising, have been found to be ineffective in affecting physician prescribing behavior because physicians are more likely to be influenced by scientific evidence and clinical guidelines.

Pull Strategies Have Been Found to Be Ineffective in Affecting