When building a brand team, is it important to ______.
A) put together a team who have influence and power
B) put yourself in charge of the brand program
C) put together a team consisting solely of marketing staff
D) all of these

Question

Quizplus · Accepted Answer

Putting together a team with influence and power is crucial for a brand team because these individuals can drive decisions and mobilize resources effectively. Choices B and C are too restrictive and do not encompass the broader, cross-functional collaboration needed for successful brand management.

When Building a Brand Team, Is It Important to ______