Qualitative data are more concerned with describing meaning than with drawing statistical inferences; what is lost in reliability (faulty transcription, forgotten details, and so forth) is gained in validity. Although qualitative data rely on judgments, they can still be manipulated numerically, much in the same way that quantitative data can be open to judgment.

Question

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Qualitative data focuses on understanding meaning and context, often prioritizing validity over reliability. While it is primarily descriptive, it can be quantified for analysis, though this is less common than with quantitative data.

Qualitative Data Are More Concerned with Describing Meaning Than with Drawing