According to the principles of the diffusion of innovation, a late majority adopter would be involved in which way with a new computer application to improve work flow?
A) A late majority adopter would be one of the last people to begin using the innovation.
B) A late majority adopter would adopt the computer application after seeing a few others using it successfully.
C) A late majority adopter would adopt the computer application after seeing that at least half the people have used it successfully.
D) A late majority adopter would be one of the first people to use the computer application.

Question

Quizplus · Accepted Answer

A late majority adopter typically adopts an innovation after seeing that a significant portion of the population, usually around half, has already successfully used it.

According to the Principles of the Diffusion of Innovation, a Late