Typically, a successful firm pursuing a differentiation strategy will
A) have a very hierarchical structure.
B) require a structure which is very formal.
C) use cross-functional development teams.
D) develop free-standing business units.

Question

Quizplus · Accepted Answer

A differentiation strategy involves creating a unique and valuable product or service that sets the firm apart from its competitors. To achieve this, cross-functional development teams are often necessary to bring together different perspectives and expertise to create a truly innovative and differentiated product or service. A hierarchical structure or formal structure may hinder collaboration and creativity, while developing free-standing business units may not be necessary or efficient for every firm pursuing a differentiation strategy.

Typically, a Successful Firm Pursuing a Differentiation Strategy Will