The use of strategic alliances:
A) is unlikely to yield success if partnering firms are headquartered in the same country.
B) may be too restrictive to facilitate entry into new markets.
C) usually increases the investment necessary to introduce new products.
D) is more frequent than other types of cooperative strategies.

Question

Quizplus · Accepted Answer

Strategic alliances are a common form of cooperative strategy, often used more frequently than mergers or acquisitions, as they allow firms to share resources and capabilities to achieve strategic objectives without the need for full integration.

The Use of Strategic Alliances