When using cooperative strategies, a firms most frequently develop strategic alliances that
A) enhance the firm's reputation in the marketplace.
B) are long-lived.
C) will reduce the firm's political risk.
D) create a competitive advantage.

Question

Quizplus · Accepted Answer

Strategic alliances are developed to gain a competitive advantage. By cooperating with another firm, a company can access resources, knowledge, and capabilities that it may not possess on its own, ultimately enhancing its overall competitiveness in the market. While strategic alliances can also help reduce political risk and improve reputation, their primary purpose is to create a competitive advantage. Therefore, option D is the best choice.

When Using Cooperative Strategies, a Firms Most Frequently Develop Strategic