The worldwide geographic or product structures are most likely to appear during the ____ stage of international evolution.
A) domestic
B) international
C) multinational
D) global

Question

Quizplus · Accepted Answer

The multinational stage is characterized by the geographic and product structures. This stage involves the establishment of subsidiaries in other countries to not only sell products but to also engage in local production, marketing, and research and development. The multinational stage indicates that a company has evolved beyond its domestic market and is expanding into multiple international markets.

The Worldwide Geographic or Product Structures Are Most Likely to Appear