Three key roles help to explain how change within an existing network occurs. They are:
A) leaders, salesmen, and managers
B) executives, mavens, and informal leaders
C) salesmen, mavens, and connectors
D) mavens, connectors, and executives
E) connectors, leaders, and influencers

Question

Quizplus · Accepted Answer

The three key roles that help to explain how change within an existing network occurs are salesmen, mavens, and connectors. Salesmen are persuasive individuals who can convince others to adopt new ideas or behaviors. Mavens are experts who have deep knowledge of a particular subject area and are often sought out for advice. Connectors are individuals who have a wide network of social contacts and are able to introduce new ideas or behaviors to a large number of people. Together, these three roles can help to spread change within a network.

Three Key Roles Help to Explain How Change Within an Existing