An advantage of licensing is that licensors spend little or no money to produce and market their products. These costs are paid for by the licensees.

Question

Quizplus · Accepted Answer

Licensing allows licensors to earn revenue without incurring the costs associated with production and marketing. These costs are typically borne by the licensees, making it a cost-effective way for licensors to generate profits.

An Advantage of Licensing Is That Licensors Spend Little or No