If two secondary sources of information report different information for what appears to be the same entity,a researcher should avoid using either information source at all costs.
Correct Answer:
Verified
Q37: A company offering a predetermined marketing research
Q38: Which of the following secondary information sources
Q39: Which of the following is a disadvantage
Q40: Which item below is NOT a key
Q41: A database refers to a collection of
Q43: _ is a term which refers to
Q44: External secondary data was classified in the
Q45: Aggregator,or data bank,services offer a wide variety
Q46: An example of a disadvantage of secondary
Q47: The textbook highlighted Target's successful micromarketing practices
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