When a firm's management is making the final selection of specific target markets to enter, it should consider whether the organization has the financial resources, managerial skills, expertise, and facilities needed to effectively compete in the selected segments.

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It is important for a firm's management to consider whether the organization has the necessary resources and capabilities to effectively compete in the targeted market segments. This includes financial resources, managerial skills, expertise, and facilities. Failure to assess these factors can lead to entering into markets where the firm is not adequately prepared to compete, which can result in poor performance or even failure.

When a Firm's Management Is Making the Final Selection of Specific