In the context of CRM, hyper-social means that the vendor gains control of the customer relationship.

Name: In the context of CRM, hyper-social means that the vendor gains control of the customer relationship.
Brand: Quizplus
Rating: 4.8 (36 reviews)

Question

Quizplus · Accepted Answer

Hyper-social refers to the trend in which social media and online communication channels empower customers and give them more control over the customer relationship. It is the opposite of the vendor gaining control of the customer relationship.

In the Context of CRM, Hyper-Social Means That the Vendor