Adequate distribution for a new product can often be attained by:
A)offering a larger-than-usual profit margin to distributors.
B)having different model or serial numbers for products.
C)allowing customers to involve in showrooming.
D)increasing the prices of the products.

Question

Adequate distribution for a new product can often be attained by:
A)​offering a larger-than-usual profit margin to distributors.
B)having different model or serial numbers for products.
C)allowing customers to involve in showrooming.
D)​increasing the prices of the products.

Quizplus · Accepted Answer

Offering a larger-than-usual profit margin to distributors incentivizes them to carry and promote the new product, thus improving distribution.

Adequate Distribution for a New Product Can Often Be Attained