One problem with qualitative goals is that they
A) reward inappropriate goal setting.
B) are easily measured,so managers tend to overuse them as performance benchmarks.
C) are difficult to measure and thus are not good indicators of success or failure.
D) are usually inappropriate when viewed in the context of the organization's mission.
E) usually involve unattainable performance standards.

Question

Quizplus · Accepted Answer

Qualitative goals are difficult to measure since they do not provide specific metrics to evaluate performance. This makes it challenging to determine whether the goals have been achieved, making them not ideal indicators of success or failure. As compared to quantitative goals, qualitative goals are often more subjective and require a more holistic approach to realize.

One Problem with Qualitative Goals Is That They