Which of the following statements is true of baby boomers?
A)The youngest baby boomers were around 34 years old in 2013.
B)They lay emphasis on price and quality while making purchase decisions.
C)They prefer to be addressed "senior," "elderly," or "aged".
D)They are a small market with minimal spending power.

Question

Which of the following statements is true of baby boomers?
A)​The youngest baby boomers were around 34 years old in 2013.
B)They lay emphasis on price and quality while making purchase decisions.
C)They prefer to be addressed "senior," "elderly," or "aged".
D)​They are a small market with minimal spending power.

Quizplus · Accepted Answer

Baby boomers, born between 1946 and 1964, often emphasize price and quality in their purchasing decisions. They are a large market with significant spending power and generally do not prefer to be labeled as "senior," "elderly," or "aged."

Which of the Following Statements Is True of Baby Boomers