Critical Thinking Questions Case 7-1
You decide that you want to convert your part-time hobby - custom ceramics - into a small e-business that sells patterns and materials to individuals who share your interest in custom ceramics.
As a small e-retailer attempting to set up a simple online store quickly, what option should you pursue?
A) Use hosted storefront software offered by a vendor such as Yahoo! Small Business
B) Hire an expensive business consultant and web designer to develop and build your online store from scratch
C) License storefront software from an e-business, such as Actinic or ecWare
D) Open a brick-and-mortar store; it is just too complicated for a small retailer to create and operate an online store

Question

Critical Thinking Questions Case 7-1
You decide that you want to convert your part-time hobby - custom ceramics - into a small e-business that sells patterns and materials to individuals who share your interest in custom ceramics.
As a small e-retailer attempting to set up a simple online store quickly, what option should you pursue?
A) Use hosted storefront software offered by a vendor such as Yahoo! Small Business
B) Hire an expensive business consultant and web designer to develop and build your online store from scratch
C) License storefront software from an e-business, such as Actinic or ecWare
D) Open a brick-and-mortar store; it is just too complicated for a small retailer to create and operate an online store

Quizplus · Accepted Answer

Option A of using hosted storefront software offered by a vendor like Yahoo! Small Business is the best choice for a small e-retailer trying to set up a simple online store quickly. This option allows for easy setup and management of an online store, with minimal technical knowledge required. Hiring an expensive business consultant and web designer (Option B) or licensing storefront software from an e-business (Option C) may not be necessary for a simple online store setup. Opening a brick-and-mortar store (Option D) is not relevant to setting up an online store.