Critical Thinking Questions Case 3-2
You are the sales manager for a training company. Your company uses a monthly newsletter to market its services to clients by keeping clients up-to-date on using current technologies and informing clients about emerging technologies. You are meeting with your administrative assistant to plan next month's newsletter.
Your administrative assistant presents a story based on her online research about an emerging technology of great interest to your client base. After you read the story, your first task should be to ____.
A) select a headline for the story
B) select a text color scheme
C) evaluate the story's accuracy, authority, and timeliness
D) determine the text box layout for the story

Question

Quizplus · Accepted Answer

Evaluating the story's accuracy, authority, and timeliness is crucial to ensure the information is reliable and relevant before considering design elements like headlines, color schemes, or layout.