Rosch and coworkers conducted an experiment in which participants were shown a category label,like car or vehicle,and then,after a brief delay,saw a picture.The participants' task was to indicate as rapidly as possible whether the picture was a member of the category.Their results showed
A)the priming effect was most robust for superordinate level categories.
B)the priming effect was most robust for basic level categories.
C)no measurable priming effect.
D)the priming effect was the same for superordinate and basic level categories.

Question

Quizplus · Accepted Answer

Rosch and coworkers found that the priming effect was most robust for basic level categories. This suggests that basic level categories are psychologically privileged and most salient to people, as they are the most informative and efficient for cognitive processing.

Rosch and Coworkers Conducted an Experiment in Which Participants Were