According to the FTC, Internet search engines' failure to distinguish paid advertising from natural search results clearly and prominently could be a deceptive practice.

Question

According to the FTC, Internet search engines' failure  to distinguish paid advertising from natural search results clearly and prominently could be a deceptive practice.

Quizplus · Accepted Answer

The Federal Trade Commission (FTC) has indeed stated that failing to clearly and prominently distinguish paid advertising from natural (organic) search results could be considered a deceptive practice, as it may mislead consumers about the impartiality or objectivity of the search results they are seeing.

According to the FTC, Internet Search Engines' Failure to Distinguish