Regarding subliminal perception, which of the following statements is TRUE?
A)People can perceive stimuli below the threshold of awareness.
B)The effects of subliminal perception are strong.
C)Advertisers have demonstrated that subliminal cues can increase sales of some products.
D)People can be influenced to change their behaviors by cleverly placed subliminal cues.
E)Scientists doubt the existence of subliminal perception.

Question

Quizplus · Accepted Answer

Subliminal perception refers to the ability to perceive stimuli that are below the threshold of conscious awareness. Research has shown that while people can process some information without being consciously aware of it, the effects of such subliminal perception are generally weak and not as influential on behavior as once thought.

Regarding Subliminal Perception, Which of the Following Statements Is TRUE