A deceptive ad for a product involving wrongful charges to consumers may result in an award of damages of a defendant's unjust gains and consumers' losses.

Question

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In cases involving deceptive advertising that leads to wrongful charges to consumers, courts can award damages that include both the defendant's unjust gains (profits made from the deceptive practice) and the losses suffered by consumers as a result of the deception. This is to ensure that victims are compensated for their losses and to deter the defendant and others from engaging in similar deceptive practices.

A Deceptive Ad for a Product Involving Wrongful Charges to Consumers