If you find that you have more positive feelings toward a product after an attractive spokesperson gives you a free sample, your change in attitudes would be said to have resulted from
A)evaluative conditioning.
B)escape learning.
C)reflexive conditioning.
D)observational learning.

Question

If you find that you have more positive feelings toward a product after an attractive spokesperson gives you a free sample, your change in attitudes would be said to have resulted from ​
A)evaluative conditioning. ​
B)escape learning.
C)reflexive conditioning.
D)observational learning.

Quizplus · Accepted Answer

Evaluative conditioning is a process through which we form an attitude towards a product or service based on its association with positive or negative stimuli. In this case, the positive feelings towards the product after receiving a free sample from an attractive spokesperson are due to the positive association created by the attractiveness of the spokesperson and the free sample, which are external stimuli that influence your attitude towards the product.

If You Find That You Have More Positive Feelings Toward