Items that consumers purchase frequently, immediately, and with little effort are ______ products.
A) convenience
B) shopping
C) specialty
D) capital

Question

Quizplus · Accepted Answer

Convenience products are items that customers buy frequently, with minimal effort, and without any extensive decision-making. These products are typically affordable and readily available at many locations, such as gas stations or grocery stores. Examples of convenience products include household items like toothpaste and laundry detergent, food items like snacks and beverages, and personal care products like shaving cream and shampoo.

Items That Consumers Purchase Frequently, Immediately, and with Little Effort