In a(n) _____ cost structure, the primary costs of a business come from customer acquisition and maintaining relationships with customers.
A) marketing
B) retail space
C) support center
D) direct
E) inventory

Question

Quizplus · Accepted Answer

In a marketing cost structure, the primary expenses are related to acquiring customers and maintaining relationships with them, which includes advertising, promotions, and customer service efforts.

In A(n) _____ Cost Structure, the Primary Costs of a Business