Two of the most effective entrepreneurial marketing tools around, because they do not cost the company any money, are word-of-mouth and ____.
A)publicity
B)advertising
C)personal selling
D)service promotion
E)guerrilla marketing

Question

Quizplus · Accepted Answer

Publicity is a marketing tool that can be very effective and does not cost the company money, similar to word-of-mouth.

Two of the Most Effective Entrepreneurial Marketing Tools Around, Because