Measurement error can become an ethical issue when a survey sponsor chooses leading questions that guide the responses in a direction.

Question

Quizplus · Accepted Answer

Leading questions can influence the respondents' answers in a certain direction and can therefore introduce measurement error, which can be considered unethical if the survey sponsor has a vested interest in the results. Leading questions can be deliberately designed to bias the responses towards a certain direction, which can result in inaccurate measurements and violate ethical principles of research.

Measurement Error Can Become an Ethical Issue When a Survey