An effective public relations program informs the public that the firm is responsive to their needs.

Question

Quizplus · Accepted Answer

An effective public relations program involves building positive relationships with the public and demonstrating the firm's commitment to meeting their needs and expectations. This helps to establish the firm as trustworthy and responsive, which can help to increase customer loyalty and improve the firm's reputation.

An Effective Public Relations Program Informs the Public That the Firm