________ is the stage of new-product development that involves promoting a product to distributors, and developing advertising and sales campaigns in order to generate and maintain consumer interest.
A) Commercialization
B) Brand identification
C) Product differentiation
D) Merchandising

Question

Quizplus · Accepted Answer

Commercialization is the stage where the product is brought to the market and involves promotional activities, including advertising and sales campaigns, to generate demand and maintain customer interest. Brand identification and product differentiation are earlier stages in the new product development process, and merchandising is a marketing activity that occurs after the product has been commercialized.

________ Is the Stage of New-Product Development That Involves Promoting