Price, appearance, and reputation can influence a consumer's perceptions of quality.

Question

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Price, appearance, and reputation are factors that can influence a consumer's perception of quality. For example, if a product has a high price and a reputable brand, consumers may assume that the product is of high quality. Alternatively, if a product has a cheap price and a poor reputation, consumers may assume that the product is of low quality. Appearance can also play a role, as consumers may perceive a product to be of higher quality if it looks visually appealing or well-made.

Price, Appearance, and Reputation Can Influence a Consumer's Perceptions of Quality