The classification of goods or services into a particular class depends on the individual consumer.
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Q53: Consumers are best served by providing specialty
Q54: Paper clips, stationery, and other office supplies
Q55: Unsought goods and services are purchased on
Q56: Most consumers view specialty goods as having
Q57: As a promotional strategy, advertising is more
Q59: Specialty goods are often marketed through specialty
Q60: A pickup truck can be classified as
Q61: The trend toward self-service retailers has increased
Q62: While packaging innovations benefit the consumer, they
Q63: While the packaging of services has not
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