Fantastic Snacks is active on Facebook, Twitter and YouTube in order to communicate with its customers, conduct video contest and generally find out the customers' likes and dislikes.Fantastic Snacks is engaging in __________ marketing.
A)distance
B)relationship
C)multiple-phase
D)experiential
E)community

Question

Quizplus · Accepted Answer

Fantastic Snacks is engaging in relationship marketing, which focuses on building long-term relationships with customers through direct communication and interaction on social media platforms.

Fantastic Snacks Is Active on Facebook, Twitter and YouTube in Order